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Tommorrow Never Dies characters personality data for the Statistical Quiz

The dataset of the Statistical "Which Character" Personality Quiz (SWCPQ) includes characters from the fictional universe of Tommorrow Never Dies. The SWCPQ can operate as a "What Tommorrow Never Dies character are you?" test, click the link above to access it. This page aggregates the crowd sourced data that the quiz is built upon.

Characters

The dataset has 3 characters from this universe. They are ordered in the list below by their notability (see Note 1).

Notability Name
94.0James Bond
63.5M
41.0Q

To see how each character was rated by users, view their individual page.

Viewership

The graph below shows what percent of people selected this universe as something they knew well enough to rate characters from by the age of the user (for users between 16 and 60 years of age).
14% 0%
16
20
30
40
50
60

Rating

As part of the survey where they rated characters, users were also asked the question "How do you rate Tommorrow Never Dies?". The distribution of their responses are below.

# Response Count
1 It's the worst 15
2 It's bad 19
3 It's okay 397
4 It's good 467
5 It's my favorite 37

This gives it an average score of 3.53 / 5. Making it 346th out of the 369 universes in the dataset ordered by rating.

The average rating may be hard to generalize, though; the users of one online personality quiz could not be representative of the population in important ways. And there are some very obvious things you can point to: users of this quiz are more likely to be young and more likely to be women.

There are several different ways that average ratings can be broken down. Here are average scores by gender:

Gender Average rating
Male 3.59
Female 3.43

The responses to the personality quiz can also be cross referenced with the universe ratings to see how personality affects it. The table below shows the correlation between a user's response to a specific self report item and their rating of this universe.

Item Correlation with rating n
masculine (not feminine)0.1233968
scientific (not artistic)0.1089767
genuine (not sarcastic)0.0964751
blue-collar (not ivory-tower)0.0821939
reasonable (not deranged)0.079949
obedient (not rebellious)0.0788947
sheriff (not outlaw)0.0773940
loyal (not traitorous)0.0761958
nurturing (not poisonous)0.0756941
tame (not wild)0.074748
logical (not emotional)0.0739958
blissful (not haunted)0.0662740
nerd (not jock)0.0506945
angelic (not demonic)0.0454937
frugal (not lavish)0.0451941
meek (not bossy)0.0419947
stinky (not fresh)0.041945
charming (not awkward)0.0382963
orderly (not chaotic)0.0371952
genius (not dunce)0.0357953
disarming (not creepy)0.0342943
spiritual (not skeptical)0.0321955
feisty (not gracious)0.0298938
low-tech (not high-tech)0.0284746
selfish (not altruistic)0.027941
mature (not juvenile)0.0237746
conventional (not creative)0.0229963
sober (not indulgent)0.0228943
slovenly (not stylish)0.0195946
intimate (not formal)0.0163949
arcane (not mainstream)0.016942
social (not reclusive)0.0155942
shallow (not deep)0.0133954
lenient (not strict)0.013961
beta (not alpha)0.0072940
adventurous (not stick-in-the-mud)0.007941

How these items predict the ratings for this universe can be compared to how the same items predict the ratings of other universes. The universes with the most similar patterns on the predictors are:

Notes

  1. Notability is computed as the average of 204: important (not irrelevant) and 401: main character (not side character).
  Updated: 24 February 2026
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