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The Devil Wears Prada characters personality data for the Statistical Quiz

The dataset of the Statistical "Which Character" Personality Quiz (SWCPQ) includes characters from the fictional universe of The Devil Wears Prada. The SWCPQ can operate as a "What The Devil Wears Prada character are you?" test, click the link above to access it. This page aggregates the crowd sourced data that the quiz is built upon.

Characters

The dataset has 3 characters from this universe. They are ordered in the list below by their notability (see Note 1).

Notability Name
86.75Miranda Priestly
72.15Andrea Sachs
41.45Emily Charlton

To see how each character was rated by users, view their individual page.

Viewership

The graph below shows what percent of people selected this universe as something they knew well enough to rate characters from by the age of the user (for users between 16 and 60 years of age).
39% 0%
16
20
30
40
50
60

Rating

As part of the survey where they rated characters, users were also asked the question "How do you rate The Devil Wears Prada?". The distribution of their responses are below.

# Response Count
1 It's the worst 12
2 It's bad 27
3 It's okay 1009
4 It's good 5252
5 It's my favorite 1211

This gives it an average score of 4.01 / 5. Making it 102nd out of the 369 universes in the dataset ordered by rating.

The average rating may be hard to generalize, though; the users of one online personality quiz could not be representative of the population in important ways. And there are some very obvious things you can point to: users of this quiz are more likely to be young and more likely to be women.

There are several different ways that average ratings can be broken down. Here are average scores by gender:

Gender Average rating
Male 4.01
Female 4.02

The responses to the personality quiz can also be cross referenced with the universe ratings to see how personality affects it. The table below shows the correlation between a user's response to a specific self report item and their rating of this universe.

Item Correlation with rating n
stylish (not slovenly)0.1157613
lavish (not frugal)0.0837552
charming (not awkward)0.07737756
fresh (not stinky)0.0637583
social (not reclusive)0.05937578
high-tech (not low-tech)0.05716510
genius (not dunce)0.05347673
disarming (not creepy)0.04777619
bossy (not meek)0.04287644
spiritual (not skeptical)0.0427689
mainstream (not arcane)0.04197601
wild (not tame)0.04036549
alpha (not beta)0.04027560
indulgent (not sober)0.03427567
orderly (not chaotic)0.03247669
feminine (not masculine)0.03117792
ivory-tower (not blue-collar)0.0317549
strict (not lenient)0.03087770
blissful (not haunted)0.02956478
reasonable (not deranged)0.02647672
sheriff (not outlaw)0.02417574
selfish (not altruistic)0.02337591
mature (not juvenile)0.02126448
creative (not conventional)0.02087771
nurturing (not poisonous)0.01857584
obedient (not rebellious)0.01457606
formal (not intimate)0.01397614
genuine (not sarcastic)0.01326528
emotional (not logical)0.0137715
loyal (not traitorous)0.01197737
adventurous (not stick-in-the-mud)0.01167581
angelic (not demonic)0.01137580
shallow (not deep)0.00847676
artistic (not scientific)0.00796674
feisty (not gracious)0.00067575
jock (not nerd)0.00037641

How these items predict the ratings for this universe can be compared to how the same items predict the ratings of other universes. The universes with the most similar patterns on the predictors are:

Notes

  1. Notability is computed as the average of 204: important (not irrelevant) and 401: main character (not side character).
  Updated: 24 February 2026
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